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Are you interested in environmental communication about food?

2024-11-19

Katarina Ladenfors specializes in market law, contract law and sales promotion measures in Sweden and the Nordics. Katarina is particularly focused on the regulation on marketing and labeling of foodstuffs. She works as a legal representative at court and assists in negotiations with authorities and private bodies. Katarina is also chairman of the IAB's specialist group Task force Legal & Policy. Widely employed as a lecturer by universities, colleges, organizations and companies. During Märkningsdagen, Katarina will talk about, among other things, new rules on environmental claims and sustainability labels that will begin to be applied in September 2025. These measures will be so-called blacklisted measures that are introduced in the annex to the Marketing Act and violation can result in a market disturbance fee of up to 4% of the food company's annual turnover.

Registration to Märkningsdagen (seminar language is Sweidish)